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Maximise your client's margins with Loaded

If you’re an existing supplier to the hospitality industry, you can offer a ton of additional value to your clients as a Loaded Reseller.

Learn more

Over 10,000 successful hospitality owners and managers love Loaded

Our model makes it easy for POS professionals, resellers and advisors

Grow subscription revenue while adding value to your existing clients
Reduce time consuming support cases, caused by complex POS based inventory management systems
Build further credibility with customers by introducing them to a software solution that will help them grow their business and increase their profitability
Stay ahead of your local competition

Apply to become a Reseller

Let’s work together to make an impact.

Our partners play a crucial role in helping us make a positive impact on the industry. The relationships and trust your customers have in your business is crucial to the ongoing success of their business.

If your company is serious about helping create a better hospitality industry we would love to work with you.

Download the Reseller’s Guide

What other hospo owners say

Working with people like you to help grow better hospitality businesses.

You can read other reviews to see feedback on the various features (which we love) but for us the biggest benefit of working with Loaded has been their team of people. All the data in the world won’t make your business better if you do nothing with it, and Loaded are full of real world advice that helps you improve your bottom line.

Jonathan Alve

Thirsty Acres, Kirwee

My biggest mistake was not signing up for Loaded two years earlier. It's so much more than a COGS tool - its true power lies in productivity! No more emailing dozens of suppliers to order your stock, no more long stocktakes, and no more lengthy calculations to ensure your recipes are costed correctly. Loaded takes care of all that and more!

Vetearii Thomas

Fat Puku's, Auckland

We've been using loaded for 7 years in our 3 restaurants and cafe. Loaded was a revelation and I'd hate to think how we'd survive without it now. Staff costs are potentially debilitating and produce costs are volatile, and Loaded gives us everything we need to monitor our P&L's on a daily basis. This is an essential tool for any hospitality operation.

Sam Gruar

People Like Us Group, NZ

Loaded is quite simply essential for maximising profitability in hospitality. We have four Tanoshi restaurants and Loaded has become part of our growing family. No more paper, no more guess work, just realtime accurate info about how each site is performing.

Matty Yates

Tanoshi Group, NZ

If you want to know how well your business is performing daily, weekly, and monthly rather than at the end of the year when you see your accountant, use Loaded. What sets Loaded apart is the experienced and supportive team behind it, and you can tell it's built by hospo people for hospo people. I don't know how I'd operate our businesses without it now.

Stephen Anderson

Lott Cafe and Phas Thai, NSW

Before implementing Loaded we were flying blind in our business. Estimating (poorly) where our COGS & Labor costs were sitting. Using Loaded has helped us action some pretty big changes in the business, reducing our COGs by over 10%. Having both labour management and inventory in one system saves SO much time.

Andrea Marseglia

Teresa Bar, Hawkes Bay

You’re passionate about hospitality. We’re committed to keeping it that way.

I'm Richard McLeod, CEO at Loaded, and I've walked a few miles in your shoes.

With over 15 years of owning hospitality businesses, I've experienced the late nights, the number crunching, the constant juggling of challenges. My business partner James and I learned the hard way.

That's why we built Loaded. First, to run our own 12 bars, pubs and restaurants. And now, to help over 10,000 operators and managers worldwide. We love the magic of hospitality: the food, the drinks, the shared moments. But we understand the behind-the-scenes struggles, too. Loaded simplifies those, letting you focus on the stuff you love doing.

It's a tool made by hospitality insiders, for owners and managers like you and me.

Thanks for taking a look at Loaded. I'm hopeful it will be the same secret sauce for success in your business that it has been in mine.

Cheers to the journey ahead,

Richard McLeod, CEO @ Loaded

“You can feel the Loaded team’s years of hospitality experience baked into everything.”

Steve Anderson

The Lott Cafe, NSW

Hey! We’re a friendly crew and our team loves to help hospo business owners solve problems and run a tighter ship. If this sounds good to you, book in an absolutely zero-pressure call at a time that suits. We’ll see if Loaded is a good fit for you and your business.